DOOH Stadium Triggers

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sportsnigeria.com/football/super-eagles-betting-odds

⚽ Football · Betting

Super Eagles qualify for AFCON as bookmakers record ₦4.2bn in wagers during two-leg tie

Nigeria's betting market hit a record single-day volume as the Super Eagles sealed their place at the African Cup of Nations, with SportsBet Africa and BetKing reporting combined stakes of ₦4.2bn.

In-play wagers accounted for 61% of the total, driven by mobile users in Lagos and Abuja. Odds for a Nigeria win opened at 1.90 and tightened to 1.42 by half-time of the first leg.

NPFL clubs have renewed calls for a formal revenue-sharing framework with licensed operators, citing the surge as evidence of the game's growing commercial footprint...

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📍 DOOH Stadium Trigger

🏟️

Godswill Akpabio

📱

1.4km

away

500m geo-fence radius95' to kick-off

Creative activates when you enter geo-fence

DOOH · geo-fenced · match day only · 18+ · T&Cs apply

Simulated publisher page · Click to interact

Benchmarks

68%

Ad recall

4 min

Location dwell

31%

App opens

17%

Deposit conv.

How it works

Geo-fence triggers activate creatives within 500m of stadiums 2 hours before kick-off. Live odds update on-screen every 60s. QR code links to operator app or mobile web with pre-selected bet deep-link. Creatives deactivate 90 minutes after final whistle.

Best channels

DOOH networksMobile geo-fencingProgrammatic OOHStadium WiFi

Request this format Explore all formats

What operator provides

~4 hrs

1
Match schedule + venue list
2
Live odds feed for featured markets
3
QR code / short URL for mobile handoff
4
Brand artwork (16:9 and 9:16)

We handle creative build, hosting, trafficking, and publisher integration. Operator provides the above — we handle everything else.

About this format

Geo-fenced digital out-of-home units serving live odds near venues on match days.

Available sizes

More Programmatic & Contextual

Programmatic

Dynamic Creative Optimisation

Feeds, geo, and device data render hyper-personalised banners at scale via VAST / HTML5.

Live demo available

Video

Video + Interactive Overlay

Pre-roll or mid-roll with clickable odds hotspots or a bet-slip overlay during the ad.

Live demo available