Programmatic & Contextual
VideoSetup ~2 hrsLive demo
Video + Interactive Overlay
Live Preview
sportsnigeria.com/football/super-eagles-betting-odds
Advertisement · 300x250
Simulated publisher page · Click to interact
Benchmarks
71%
Video completion
8.4%
Overlay CTR
33%
Lead capture
21%
Deposit conv.
How it works
VAST wrapper injects an interactive overlay layer over the publisher video at the 5-second mark. Hotspot buttons show live odds or a bonus offer. Clicking pauses the video and opens a pre-filled bet slip or registration page in a new tab without losing the video context.
Best channels
YouTube via DV360Publisher video playersOTT / CTVSocial video
What operator provides
~2 hrs- 1
15s or 30s video asset
- 2
Overlay odds or bonus copy
- 3
Click-through URL
- 4
Brand colour for overlay frame
We handle creative build, hosting, trafficking, and publisher integration. Operator provides the above — we handle everything else.
About this format
Pre-roll or mid-roll with clickable odds hotspots or a bet-slip overlay during the ad.